CrowdStrike has introduced an expanded Accelerate partner program designed to enhance collaboration within its cybersecurity partner ecosystem. The program aims to provide partners with new incentives, tools, training, and resources to improve their ability to deliver consolidated cybersecurity solutions through the CrowdStrike Falcon platform.
With this evolution, CrowdStrike seeks to support a wide array of partners, including service providers, distributors, resellers, managed security service providers, and independent software vendors. The redesigned program includes enhanced revenue opportunities, exclusive discounts, rebates, training credits, and simplified pricing structures.
In a complex cybersecurity landscape, partners often face challenges in achieving seamless engagement. The expanded program addresses this by implementing clear incentives and automation, enabling partners to maintain strong profit margins and compete effectively. A key aspect of the program is Falcon Flex, offering adaptable licensing for the Falcon platform, which allows partners to provide tailored solutions to customers.
“In an AI-accelerated demand environment, partners who embrace collaboration will succeed,” said Daniel Bernard, chief business officer at CrowdStrike. “These program enhancements are intended to facilitate our ecosystem's growth and allow partners to maximize customer value.”
The new Accelerate program features four specialized partner tracks aimed at driving success through targeted incentives:
- Reseller Partner Program – Offers structured engagement with tiered incentives.
- MSP Partner Program – Provides managed security providers with automation features.
- Distribution Program – Standardizes execution to unlock new growth opportunities.
- Technology Ecosystem Program – Enhances collaboration with integration partners.
Feedback from partners highlights the positive impact of the program’s updates. Noel Allnutt, CEO at Sekuro, noted the program’s evolution has strengthened partnerships and improved value delivery. David Grant, CEO at Westcon-Comstor, acknowledged the program's transformative pricing structure which supports profitability across all channels, while Anthony Torsiello, SVP Worldwide Partners at Zscaler, emphasized the importance of recognizing partners throughout the stages of engagement.
Partners interested in joining the Accelerate program can sign up through CrowdStrike's platform.